The Branchpost blog
Posts on developer publishing, AI-assisted content, the GitHub-as-CMS workflow, and what we're learning while building Branchpost.
Why we make every blog draft a pull request
Review tools already exist for code. They're called pull requests. Here's what happens when you point that same machinery at content — and why it changes the tone of AI-assisted writing.
How we cut our blog build time from 9s to 1.4s
A walkthrough of the bottlenecks we found in our MDX pipeline and the cache strategy that fixed them.
Publication context: the missing input for AI writing tools
Why 'site type, audience, tone, claims to avoid' matters more than any prompt-engineering trick.
Notes against AI slop in developer blogs
A practical taxonomy of the patterns we filter out — and the ones that need a human to catch.
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